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Social Entrepreneurship
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Social Entrepreneurship
How Businesses Can Transform Society
Creators: Thomas S. Lyons
Publisher: ABC-CLIO
Imprint: Praeger
Pub. date: 11/30/2012
Lib. SRP: 163.00 USD
Ret. SRP: 163.00 USD
Format: Kindle Book
ASIN: B00B5I8OV8
DRM Level: Amazon Kindle
Min. Version: Amazon Kindle
File size: 0 KB
Languages:
   English
Subjects:
   Business, Nonfiction
Keywords:
   entrepreneurship
  null
Short Description:
   

Social entrepreneurship is the practice of using the mindset, tools, techniques, and processes of entrepreneurship to confront pressing social issues—an intriguing concept that American business is just beginning to understand. Social Entrepreneurship: How Businesses Can Transform Society brings together a group of expert contributors who offer the very latest thinking about the tremendous potential of this rapidly growing field.

Unlike other books on the subject that tend to be merely descriptive and/or inspirational, this set comprises three hands-on, how-to volumes that dig deeply into the major factors that impact social entrepreneurship. Each volume addresses one of three important aspects of setting up and running a successful enterprise: legal/organizational structure; marketing; and performance measurement and management. The author examines root concepts in detail, and spotlights opportunities, challenges, and the considerations involved in...

Full Description:
   

Social entrepreneurship is the practice of using the mindset, tools, techniques, and processes of entrepreneurship to confront pressing social issues—an intriguing concept that American business is just beginning to understand. Social Entrepreneurship: How Businesses Can Transform Society brings together a group of expert contributors who offer the very latest thinking about the tremendous potential of this rapidly growing field.

Unlike other books on the subject that tend to be merely descriptive and/or inspirational, this set comprises three hands-on, how-to volumes that dig deeply into the major factors that impact social entrepreneurship. Each volume addresses one of three important aspects of setting up and running a successful enterprise: legal/organizational structure; marketing; and performance measurement and management. The author examines root concepts in detail, and spotlights opportunities, challenges, and the considerations involved in implementation. Practitioners will especially appreciate the set's practical insights and the contributors' efforts to link theory to practice in a way that facilitates effective action.

Geographic Rights:
   World-wide
Retailer(s):
   OverDrive Catalog - US, OverDrive Catalog - US - SDL Online
 
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